OpenAI 发布企业级 Agent 平台 Presence | OpenAI Launches Presence, a Governance-First Enterprise Agent Platform

【中文】OpenAI 发布企业级 Agent 平台 Presence

7月22日,OpenAI 发布面向企业的 Agent 平台 Presence,主打治理与合规,用于在客服、销售和内部流程中部署 AI Agent,BBVA、软银、IAG 等已在探索采用。与自助式软件不同,Presence 采取“有限开放 + 企业服务定价”的顾问式打法,对标微软、Palantir 的模式,与 Google Cloud Gemini Enterprise、Meta Business Agent Platform、NVIDIA-ServiceNow Project Arc 同场竞技——企业 Agent 之战的重心正从模型能力转向治理能力。

【EN】OpenAI Launches Presence, a Governance-First Enterprise Agent Platform

On July 22, OpenAI released Presence, a governance-focused platform for deploying AI agents across customer support, sales, and internal workflows, with BBVA, SoftBank, and IAG exploring adoption. Rather than self-serve software, Presence rolls out through limited availability with enterprise-services pricing, a consulting-flavored approach akin to Microsoft's and Palantir's. It joins Google Cloud's Gemini Enterprise, Meta's Business Agent Platform, and the NVIDIA-ServiceNow Project Arc in a crowded field where governance, not raw capability, is becoming the battleground.

来源 Source:

https://www.buildfastwithai.com/blogs/ai-news-today-july-23-2026